MCS Game is Now Live!

Get ready, On Your Mark, GO!!!!


Monopoly City Streets is now live again after a bit of tweaking. I'll be back later and offer a few observations about game play and some reporting on the progress of the game in western North Carolina. 


Check it out.

Last Chance

Monopoly City Streets was supposed to be a breakthrough in social media and gaming, one of the first truly mainstream massive multiplayer social media games; the game was supposed to change how companies with established brands (like Hasbro and Monopoly) look at social media and online gaming; it was supposed to revolutionize the way that companies market themselves on the internet and aggregate themselves through social media.

Monopoly City Streets was supposed to be all of these things and more, but when the game launched last week, it didn't actually work. At all.

Thanks in large part to the huge amount of attention the game received on social networks like Twitter (see The "Twitter Effect" Sinks Monopoly City Streets, the game's launch was wildly popular, with hundreds of thousands of gamers around the world rushing to get online and start building their Monopoly empires. That rush of users was unanticipated by the digital agency responsible for Monopoly City Streets, Tribal DDB, and the game spent it's first 24 hours completely unusable by most of the world; only after Tribal DDB tripled server capacity did the game become intermittently available to players - and that was when the problems really started.

Source: Twittown--Last Chance for Hasbro: City Streets Will Reset Today

Commentary

I still can't believe that the stupid tax structure that caps property ownership at 38 streets made it through to implementation. 

That tells me that there are no effective BS Filters in place at Hasbro or Tribal DDB.

Changes in Game Posted

The time for Re-Launch of the game is getting closer!!! The MCS Blog has been updated...

Streets can only change hands ONCE per day

In other words, no street can be bought or sold more than once per day. So, be wise about your street selection.

Bidding Cap Removed

For level 3 players and above, we have removed the bidding cap of M1.5 million on streets. Have fun.

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Tax

There is only one certainty in MONOPOLY City Streets. Tax. Just like in real life, tax now plays an integral part of the game. The first 5 streets that you own are tax-free. The current tax rate is 3% per street. For example, if you own 15 streets your tax will be 30% of your total rent collected every day. If you own 25 streets your tax will be 60%, etc.

Street Protection

Many of you noticed that if there is an offer made on a street, it was protected from hazards and the bulldozer while the street is under negotiation. No longer. Streets will no longer be protected when they are included in negotiations.

Forced Repossession of Streets

It pays to play regularly. If, after 2 weeks, there has not been any activity on your account, the bank will automatically repossess ALL your streets. Ouch. So, keep buying, building and negotiating - you never know what chance has in store for you…

For the updated guidelines click here.

Cheaters

They've been watching the cheaters, and will continue to do so...[Read More]

Game Reset

At 11.00 am EDT, the Monopoly City Streets Game went into reset and will be rebooted within 12 to 24 hours of that time.

If you were playing the game before the reset, what will you do differently this time?

Welcome!

This blog will be active during the Monopooly City Streets period of free play to track game play in selected areas of western North Carolina.

Game play will be logged after the reset of the game that is currently scheduled for 15.00 GMT on September 17, 2009...which translates to about 11.00 am EDT.